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Levi’s Rolls Out New Premium Denim, but Aims to Keep Appealing to Budget Shoppers - The Wall Street Journal
10/28/25 at 10:00am
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The Wall Street Journal
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The Wall Street Journal
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Business & Industrial
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https://www.wsj.com/articles/levis-rolls-out-new-premium-denim-but-aims-to-keep-appealing-to-budget-shoppers-7d323248
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