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This is the first time the women’s tournament is its own commercial entity, rather than an afterthought to men’s World Cup deals, Nancy Armour writes
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https://www.usatoday.com/story/sports/soccer/worldcup/2023/07/18/fifa-womens-world-cup-2023-break-even-after-increased-money-investment-gianni-infantino/70428672007/
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