https://timesofindia.indiatimes.com/sports/cricket/ipl/top-stories/ipl-becomes-a-decacorn-as-its-combined-brand-value-crosses-10-billion-dollars-report/articleshow/105960008.cms
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12/13/23 at 9:53am
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The Times of India
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TOI Sports Desk
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Cricket News: The Indian Premier League (IPL) has achieved decacorn status, with an overall brand value surpassing the $10 billion mark. Currently standing at $10.7
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